What exactly makes a fishing rod custom?

• Custom rods are more comfortable to fish, since it is fit to the anglers exact hand size, arm length, strength, style of fishing
• Customer rods can be unique as to reel seat preference, grip style, and size, thread color and accents, a wider selection of guide styles and finish.

Is a custom fishing rod expensive?

Yes, a custom fishing rod can be expensive, depending on the materials used and the amount of time required to complete the job. Some custom rods may cost very little more that their factory built counterparts.

For example, a top of the line fly rod purchased from a tackly shop may cost $500-700, including the aluminum case. The same fly rod built by a custom craftsman may be 10-15% more.